Aida Nadhirah

b094815e0cfbf67f1da555e69c575697e0bea893c1d161c5acc43e3d8edd7291

Money

banking

aeon bank

digital bank

digital banking

aeon group

aeon credit service

islamic banking

islamic finance

shariah compliant

In recent years, Malaysia has witnessed a remarkable transformation in its financial landscape, marked by the rapid ascent of digital banks. As the nation embraces the digital era, traditional banking models face formidable challenges from innovative financial technology ventures that redefine how Malaysians manage their finances.&nbsp;
The growth of digital banks in Malaysia is emblematic of a broader global trend, reflecting the increasing demand for convenient, accessible, and technologically driven financial services. This burgeoning sector not only caters to the evolving needs of a digitally savvy population but also introduces a paradigm shift in the traditional banking paradigm, fostering financial inclusion and reshaping the future of Malaysia's financial ecosystem.
In the wake of Malaysia's rapidly evolving financial landscape, characterized by a digitalization and financial technology surge, AEON Credit Service (M) Berhad announced they are launching Malaysia&rsquo;s first Islamic digital bank this year.&nbsp;
Breaking The Barrier
<img src="https://r2.myc.my/da093f1078dc029a55074fed6c48df54359d9effb6d520be6db4bac88236a462" width="586" height="330" /> Raja Teh Maimunah and Daisuke Maeda
AEON has emerged as a trailblazer by securing approval from Bank Negara Malaysia (BNM) and the Minister of Finance to launch the country's first Islamic digital bank later this year. This milestone comes after rigorous scrutiny from BNM, ensuring the institution's operational readiness and compliance with Shariah principles.
AEON's successful approval from BNM comes on the heels of a meticulous validation process, ensuring the institution's readiness to operate within the framework of Islamic finance. This signifies a significant step forward for the banking industry in Malaysia, emphasizing the importance of financial inclusion and the adaptation of traditional financial services to modern digital platforms.
The approval from BNM underscores the regulatory body's commitment to fostering innovation within the financial sector while maintaining a robust framework for Islamic finance. AEON's foray into the digital banking realm aligns with a broader global trend, where traditional financial institutions adapt to meet the demands of an increasingly tech-savvy population.
&ldquo;Our core mission is to advance the promotion of financial inclusion and Islamic banking,&rdquo; Aeon Bank chief executive Raja Teh Maimunah said in a press release on Tuesday. &ldquo;We intend to empower our communities with access to digital financial services that are simplified, safe, and secure,&rdquo; she added.
As part of one of Malaysia's most recognized retail household brands, she said the bank aims to provide accessible, inclusive, and Shariah-compliant digital banking solutions to its customers and all Malaysians.
Daisuke Maeda, Aeon Credit&rsquo;s managing director, said the historic launching marks a significant venture in AEON&rsquo;s move to redefine the digital banking landscape in Malaysia. He reaffirms that the company is committed to championing financial inclusivity to provide its customers with the best.
A Stepping Stone To Something Bigger
<img src="https://r2.myc.my/bb40bd4b0c28aaa51952526dbfabf6011bba42269f6c8d30626677b73b943b4a" width="533" height="355" /> AEON Group employees
As digital banks continue to increase in Malaysia, each institution brings its unique set of offerings to the table. Maybank, for instance, has been at the forefront of introducing user-friendly interfaces and seamless digital experiences with its MAE app &ndash; a comprehensive suite of online banking services. 
Meanwhile, Hong Leong&rsquo;s digital arm, HLB Connect, has seen a 22-percent jump yearly since its launch in 2011. With the motto &lsquo;BuiltAroundYou,&rsquo; HLB Connect is one of the consumers' favourites when it comes to making digital banking transactions.&nbsp;&nbsp;&nbsp;
The entry of AEON into the digital banking arena introduces an additional layer of diversity to Malaysia's financial landscape. As a prominent player with a strong foothold in various financial services, AEON's foray into the digital realm signifies a strategic move to adapt to the changing preferences of consumers and tap into the growing demand for Shariah-compliant financial solutions.
AEON's Islamic digital bank is poised to offer a range of services adhering to Shariah principles, ensuring that customers can engage in banking activities while remaining compliant with Islamic finance guidelines. The institution's commitment to maintaining the integrity of its financial offerings is underscored by the meticulous approval process conducted by BNM.
By combining AEON's extensive financial expertise with the accessibility of digital platforms, the institution aims to reach a broader segment of the population, including those who traditional banking models may have underserved.&nbsp;
Furthermore, AEON's digital banking platform is expected to offer a range of products and services, including online account management and mobile banking applications, providing customers with a comprehensive suite of financial tools at their fingertips. 
The institution's commitment to innovation is poised to elevate the overall banking experience for users, setting a new standard in the Malaysian financial landscape.
Looking ahead, AEON's entry into the digital banking sector is expected to bring about positive changes for consumers, offering a blend of traditional financial services and innovative digital solutions. The digital bank aims to provide a seamless and user-friendly experience, leveraging cutting-edge technology to enhance accessibility and convenience for customers.
Aeon Bank targets to unveil its phased rollout in the first half of this year, starting with offering to their AEON Group employees as beta testers in their mission to launch the service in perfect state to the public.
You can read the press release from AEON <a href="https://www.aeoncredit.com.my/aeon-corporate/investor-relations/press-releases">here</a> for more information.
As digital banks continue to reshape the financial landscape, each institution contributes to a more diverse and inclusive banking ecosystem. AEON's foray into the digital realm promises a brighter financial future for Malaysians, offering a unique blend of traditional financial expertise and cutting-edge digital solutions. With a focus on Shariah compliance and customer-centric services, AEON's digital bank is poised to play a pivotal role in shaping the future of Malaysia's financial landscape.
What are your thoughts on this? Let us know in the comments!
*Sources: Visual and Reference Credits to AEON Group &amp; various cross-references for context.
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The more choices, the better for us consumers.

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AEON Launches Malaysia's First Shariah-Compliant Digital Bank

As the United States reinstates heavy tariffs on Chinese imports under former President Donald Trump, a new trade controversy is emerging &mdash; and Malaysia finds itself unwillingly at the centre of it. Reports have surfaced that unscrupulous freight brokers based in China are rerouting goods through Malaysia and mislabelling them as "Made in Malaysia" to evade the steep US duties, raising serious concerns over the potential damage to Malaysia's trade reputation.
From Trade Partner to Transit Point: Malaysia&rsquo;s Role in a Rising Smuggling Tactic
&nbsp;<img src="https://r2.myc.my/4d8cc18d4a0ca3a7db37c9bc2a167dafe4a6f5789aa5c653a38e7fb11337eb08" />
According to reports by Malay Mail and Bloomberg, China-based logistics brokers have been offering US online retailers highly suspicious services to cut down on shipping costs. These include falsifying the country of origin and undervaluing shipments &mdash; with Malaysia being one of the key countries misused in this deception. Some brokers even go as far as posing as importers themselves, offering to handle the documentation and falsely declare the goods as Malaysian-made.
&ldquo;Many clients are now choosing to route Chinese products through Malaysia and claim they are made here,&rdquo; said one freight broker to Bloomberg. The motivation is clear: while Chinese goods are currently facing tariffs as high as 145% in the United States, products genuinely originating from Malaysia are only subject to a 24% import duty.
The scheme is not only unethical but also illegal under US customs law. False declarations of origin constitute a serious offence and may result in civil or criminal penalties for all parties involved &mdash; including sellers, brokers, and importers. As of now, the US Customs and Border Protection (CBP) has not officially confirmed whether enforcement has been ramped up, though they have reiterated that public reports and complaints through their online portal remain a key part of enforcement efforts.
Trump&rsquo;s Tariff Surge Sparks a Wave of Workarounds
&nbsp;<img src="https://r2.myc.my/6bcb751a7431f4b2e92f42c60b618422d15d5c3547bafa7eed5f254cc236183f" />
Read: <a href="https://myc.my/articles/4265/us-slaps-up-to-3521percent-tariffs-on-asean-solar-panels-threatening-malaysias-export-industry">US Slaps Up To 3,521% Tariffs On ASEAN Solar Panels, Threatening Malaysia&rsquo;s Export Industry</a> Read: <a href="https://myc.my/articles/4218/the-impact-of-new-us-tariffs-on-malaysia-jobs-prices-and-the-iphone">The Impact Of New US Tariffs On Malaysia: Jobs, Prices, And The iPhone</a>
This illicit practice appears to have surged after Trump&rsquo;s announcement earlier this month of a new round of trade tariffs, starting at 10% for all imports into the US. Specifically, China has been targeted with the steepest hikes &mdash; first 54%, then 104%, and most recently a staggering 145%. China retaliated by imposing 125% tariffs on US goods, prompting fears of a full-blown trade war echoing previous years.
Even Malaysia &mdash; previously unaffected by the bulk of US trade restrictions &mdash; was not spared. Under Trump&rsquo;s revised policy, Malaysian exports to the US now face a 24% import tariff. Although significantly lower than the Chinese rate, it still marks a steep increase from previous levels and could pose challenges for legitimate Malaysian exporters.
The escalating tariff war has caused an upheaval in the global supply chain. Some Chinese companies are now resorting to third-country transhipment strategies to sidestep duties &mdash; with Malaysia and even South Korea among the countries being exploited as part of this growing black market workaround.
South Korea Faces Similar Challenges with Mislabelled Chinese Goods
&nbsp;<img src="https://r2.myc.my/e4e9aa3a91010b9cc4c8d83659a4fbf4a16525928c0522d2834663ff1275d047" />
Malaysia is not alone in this predicament. South Korea, too, has discovered large-scale violations involving Chinese goods being falsely labelled as South Korean exports. According to the Korea Customs Service, a staggering 29.5 billion won (~RM91,000,000) worth of goods with incorrect origin labels were uncovered in just the first quarter of 2025 &mdash; with 97% of them destined for the US market.
The violations include Chinese-made cathode materials and surveillance equipment that were either reassembled in South Korea or relabelled outright before being shipped to the United States. Some of these goods had already been exported, while others were intercepted at the port.
In response, the Korea Customs Service has launched a special task force and is working closely with US authorities to crack down on these illegal transhipment practices. All violations are expected to be forwarded to prosecutors for legal action.
Malaysia Urged to Act Swiftly to Protect Its Trade Integrity
Malaysian trade analysts are now sounding the alarm. If this misuse continues unchecked, Malaysia&rsquo;s international credibility as a law-abiding trade partner could be at risk. The country's legitimate exporters may find themselves subject to heightened scrutiny by US authorities, leading to delays, increased compliance checks, and potential blacklisting.
There are growing calls for the Malaysian government to act decisively. Trade groups and analysts alike have urged authorities to investigate any abuse of Malaysia&rsquo;s national label and clamp down on foreign attempts to exploit its relatively favourable tariff position. They argue that failing to act could result in long-term reputational damage, making it harder for Malaysian exporters to maintain market access abroad.
&ldquo;Malaysia needs to take swift action to prevent being used as a cover for tariff evasion. This is not just about trade, but about safeguarding our nation's integrity,&rdquo; one analyst said
Understanding Tariffs and Why They Matter
&nbsp;<img style="display: block; margin-left: auto; margin-right: auto;" src="https://r2.myc.my/ebdd724d306175630884f79b28dbb2541fa11e0b59529929bfd382852e84cb8c" />
For those unfamiliar with trade policy, tariffs are essentially taxes imposed by one country on goods imported from another. The idea is to make foreign products more expensive, thereby protecting domestic industries and discouraging reliance on overseas suppliers.
But while tariffs serve a political and economic purpose, they also create ripple effects. For instance, Malaysian Investment, Trade and Industry Minister Tengku Datuk Seri Zafrul Tengku Abdul Aziz previously explained that a shirt originally priced at USD 100 (~RM656.25) could cost as much as USD 154 (~RM673.75) after a 54% tariff &mdash; a cost that is typically borne by end consumers rather than corporations.
According to the Tax Foundation, tariffs are a regressive form of taxation. They disproportionately affect low-income households, who end up spending a larger share of their income on essential goods that have suddenly become more expensive due to import taxes.
A Trade War With Global Consequences
As Trump hints at a possible reduction in the 145% tariff on Chinese goods &mdash; stating it will "drop significantly, but not to zero" &mdash; the uncertainty continues to roil global markets. What is clear, however, is that countries like Malaysia must tread carefully. Being caught in the crossfire of a geopolitical trade war not only endangers economic interests but also risks entanglement in a global web of fraud and deception.
Malaysia must now navigate these turbulent waters with a firm stance, ensuring its name is not co-opted by foreign actors for unlawful gain, and upholding its hard-earned reputation as a responsible global trading partner. The time to act is now.
What are your thoughts on this? Let us know in the comments. 
&nbsp;
*Sources: Visual and Reference Credits to Social Media &amp; various cross-references for context.
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South Korea also uncovered falsely labelled goods, highlighting the scale of the transhipment schemes.

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Malaysia Caught In US-China Trade War As Chinese Firms Mislabel Exports To Avoid Tariffs

The United States has imposed sweeping new import duties on solar panels from four Southeast Asian countries &mdash; Malaysia, Vietnam, Cambodia, and Thailand &mdash; in a move that is shaking up the global solar industry. The decision, aimed at bolstering American manufacturers, has drawn sharp criticism from industry players in the region and may have far-reaching implications for solar supply chains, investment flows, and green energy goals.
Tariffs of Up to 3,521% Following Yearlong Investigation
<img src="https://r2.myc.my/fd7a24e27afef6e0915ae6627b58d78ae9ef4e8287ffe2a759532d0820fa1996" />
The new tariffs, announced by the US Department of Commerce, are the result of a year-long anti-dumping and countervailing duties (AD/CVD) investigation. The probe concluded that manufacturers in the four ASEAN countries unfairly benefitted from Chinese government subsidies and sold solar products in the US at below-market prices. The investigation was originally initiated during the Biden administration and pursued under pressure from a coalition of US solar manufacturers.
The resulting duties are staggering: Cambodia has been hit with the highest rate &mdash; a colossal 3,521% &mdash; after it reportedly ceased cooperation with the US probe. Vietnam and Thailand face tariffs of up to 396% and 375% respectively. Malaysia, though assessed more leniently by comparison, still received a nationwide rate of 34.4%, with certain companies facing significantly higher duties due to a lack of cooperation. Jinko Solar, for example, was assessed at 40% for exports from Malaysia and 245% for Vietnam. Trina Solar faces levies exceeding 375% for Thai exports and over 200% for those from Vietnam, while JA Solar modules from Vietnam could be taxed at around 120%.
US Seeks to Protect Domestic Manufacturers Amid Political Push
&nbsp;<img src="https://r2.myc.my/33fce60b543e0905b4ffe8a1fcce3178186ae6e439fcd15f89aea606ac6f92ab" />
The imposition of these tariffs aligns with US efforts to revitalise its domestic manufacturing base &mdash; a bipartisan goal under both former President Joe Biden and President Donald Trump. Under the Inflation Reduction Act, the Biden administration has pushed for greater domestic production of renewable energy components, including solar panels.
&ldquo;This is a decisive victory for American manufacturing,&rdquo; said Tim Brightbill, co-chair of Wiley&rsquo;s international trade practice and counsel for the coalition of solar companies that brought the case. He accused Chinese-headquartered solar companies of exploiting trade loopholes to undermine US firms and cost American workers their jobs.
American solar manufacturers such as Hanwha Q Cells and First Solar Inc. are likely to be among the beneficiaries of the new policy, which is intended to curb reliance on lower-cost imports and protect US market share.
Malaysia&rsquo;s Solar Sector Under Pressure
&nbsp;<img src="https://r2.myc.my/dcf345cd6cb0575de93d0828366e50c139a0281994c641993d92dd391c370526" />
The impact on Malaysia could be substantial. The country exported RM12.5 billion worth of photovoltaic (PV) products to the US in 2024 &mdash; around 33.4% of its total RM37.4 billion in solar exports. While Malaysia's blanket tariff rate of 34.4% is lower than those imposed on its regional peers, several companies have been subject to rates as high as 81.24%, mainly due to non-compliance with the investigation.
The Malaysia Photovoltaic Industry Association (MPIA) warned that the latest tariffs could be the final blow for Chinese-owned solar manufacturers operating in Malaysia, many of whom were already reeling from previous rounds of US trade restrictions. MPIA president Davis Chong noted that these firms were "almost killed off" by earlier tariffs and are now accelerating their exit from Malaysia, relocating production to other regions such as South Asia or the Middle East.
Several major Chinese players &mdash; including JinkoSolar, JA Solar, Risen Energy, and Longi Green Technology &mdash; have reportedly scaled back or suspended their Malaysian operations. Risen Energy, for example, had committed to a RM42 billion investment plan in Malaysia over 15 years but may now reconsider its future in the country.
Global Solar Oversupply and Market Reactions
&nbsp;<img src="https://r2.myc.my/13ef7cef551c59d832b2c984a1e2388325b641846bc18cfd826bbfd8b8c28f6b" />
The global solar industry is already grappling with oversupply, and the new US tariffs could worsen the imbalance. Malaysian industry leaders have said they do not expect mass "fire sales" of solar panels unless manufacturers are looking to clear inventory ahead of plant closures. However, the market impact is being closely watched.
TA Securities has predicted only a "mild" short-term effect from excess supply, as solar panel prices are already near the bottom. MPIA&rsquo;s Davis Chong believes prices will likely stay below US$0.10 per watt, benefitting local solar installers and developers who continue to source most of their panels from China.
Malaysian installation firms such as Solarvest Holdings Bhd and Samaiden Group Bhd reported minimal earnings impact from the new tariffs, as they do not rely heavily on US exports and benefit from the global surplus in supply.
Risk of Broader Economic Fallout
Beyond the solar sector, concerns are rising over the potential macroeconomic impact on Malaysia&rsquo;s role as a major player in the global renewable energy supply chain. Tan Sri Soh Thian Lai, president of the Federation of Malaysian Manufacturers (FMM), warned that the country&rsquo;s status as a global solar hub could be jeopardised. He cautioned that the new US duties may prompt manufacturers to halt production, delay expansion, or shift operations elsewhere.
Solar exports account for approximately 2.08% of Malaysia&rsquo;s total RM601.2 billion in electrical and electronics exports in 2024. While this may seem modest, the solar industry is strategically important for Malaysia&rsquo;s green economy transition and its investment attraction strategies, particularly through tax holidays and other incentives.
Looking Ahead: More Tariffs to Come?
&nbsp;<img src="https://r2.myc.my/883a74277265963524f290cd89a9d65310e78feddf68d2b12cf6494e1476fb6c" />
The US International Trade Commission (USITC) is expected to deliver a final ruling by 2 June 2025 on whether American solar manufacturers have indeed suffered material harm. If the USITC affirms the findings, the newly proposed tariffs will become permanent.
However, analysts warn that this may not be the end of US trade actions. Countries such as Indonesia, India, and Laos &mdash; which have seen growing solar manufacturing investments in recent years &mdash; could face similar scrutiny and duties in the next wave of trade defence measures. Indonesia, for instance, is projected to host over 20 gigawatts of foreign-owned solar capacity by mid-2025, up from just 1 gigawatt in 2022.
JA Solar, for its part, has already announced it will open a new manufacturing plant in Oman by the end of 2025 as part of a broader strategy to diversify away from tariff-hit countries and reduce reliance on the US market.
Conclusion: A Crossroads for the Solar Industry
The US tariffs mark a pivotal moment for the global solar industry. While they promise to stimulate American manufacturing and address long-standing complaints about unfair trade practices, they also threaten to fragment international supply chains and undermine cost-effective access to renewable technologies. For Malaysia and its ASEAN peers, the challenge lies in adapting to this new trade landscape while safeguarding jobs, investments, and long-term green energy ambitions.
As solar panel prices fall and global oversupply persists, the next few months could be critical in determining whether Southeast Asia can remain a key pillar of the solar energy revolution &mdash; or whether the centre of gravity will shift elsewhere.
&nbsp;
*Sources: Visual and Reference Credits to Social Media &amp; various cross-references for context.
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Despite a supposed 90-day pause, the US just hit four ASEAN nations with massive new solar tariffs.

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US Slaps Up To 3,521% Tariffs On ASEAN Solar Panels, Threatening Malaysia’s Export Industry

Google Pay has taken a major step forward in its regional payment strategy by introducing ShopeePay and Touch 'n Go (TNG) eWallet integration in Malaysia.
 The move makes Malaysia the first country in Southeast Asia to support this kind of eWallet connectivity on the platform &mdash; marking a significant evolution in how Malaysians shop, pay, and manage their money online.
With the new feature, Android users can now make payments using their preferred local eWallets directly via mobile websites on Google Chrome, simplifying the digital checkout process and offering more inclusive options for those without credit or debit cards.
A Frictionless Way to Shop Online
&nbsp;<img src="https://r2.myc.my/2875dc60ea3f1b6d9bad477e2b4c86996db55eb85d60b865623f98930135f4d6" />
Previously, Google Pay users were limited to traditional card-based payments. Now, by linking ShopeePay or TNG eWallet, users can access seamless online checkouts with just a few taps. No more app-switching. No more tedious logins or manual top-ups. Just click the Google Pay button or select the &ldquo;eWallet&rdquo; option at checkout to pay instantly through your linked account.
This new convenience applies to a growing number of participating merchants in Malaysia. Currently, it is available with businesses that use payment gateways Fiuu and iPay88, including:
<ul>
<li>Nando&rsquo;s</li>
<li>US Pizza</li>
<li>Alpro Pharmacy</li>
<li>TK Bakery</li>
<li>Yoyo Bus</li>
</ul>
The number of merchants is expected to expand as Google rolls out further support for local partners.
Why This Integration Matters
&nbsp;<img src="https://r2.myc.my/6250582079d2e84a261e8b52e57ac86eea92998a11b735a0f45c5c43e163c946" />
This development is more than a tech upgrade &mdash; it&rsquo;s a strategic shift aimed at digital inclusion and local relevance. By incorporating ShopeePay and TNG eWallet into Google Pay, Google is actively catering to the financial habits of Malaysian consumers, many of whom are more reliant on mobile eWallets than on credit cards.
As noted by Farhan S. Qureshi, Country Director for Google Malaysia:
&ldquo;By integrating with trusted local platforms like ShopeePay and TNG eWallet, we are localising Google Pay to match their everyday payment preferences, and delivering a frictionless and secure manner when shopping on their favourite mobile sites on Google Chrome.&rdquo;
This also supports broader financial access for underbanked or unbanked communities, who may not qualify for conventional cards but are digitally literate and active on mobile platforms.
One-Time Setup, One-Click Payments
&nbsp;<img src="https://r2.myc.my/e110330e3ffd7c620e2d7c54799cc39de20e7dba9a42b2b1e578e58aee825092" />
Getting started is simple. Users only need to link their ShopeePay or TNG eWallet accounts to Google Pay and complete a one-time verification using their eWallet&rsquo;s app.
Once this is done, users can:
<ul>
<li>Shop online at participating mobile websites</li>
<li>Select Google Pay or the &ldquo;eWallet&rdquo; option at checkout</li>
<li>Complete payments with a single tap, secured by biometric (fingerprint) or PIN authentication</li>
</ul>
Each transaction is protected by robust security protocols, and all eWallet-based payments on Google Pay will continue to require verification for added peace of mind.
Beyond Payments: Top-Ups and Future Features
In addition to making payments easier, users can also top up their eWallet balances directly through Google Pay &mdash; removing the need to switch between different apps. This function adds a layer of efficiency to money management, allowing users to keep their accounts funded without the extra friction of multiple apps.
Even more convenience is on the horizon. Google has confirmed that it is working to roll out a feature allowing users to view their eWallet balances directly within Google Pay, consolidating both payment and balance-tracking in one place.
What&rsquo;s Not Included (Yet)
It&rsquo;s worth noting that this eWallet integration is currently limited to mobile web transactions via Google Chrome on Android devices. It does not extend to Google Wallet or support tap-to-pay functionality at physical retailers &mdash; meaning users cannot yet pay with ShopeePay or TNG eWallet by tapping their phone or smartwatch at a checkout terminal.
This may be a disappointment to some, but Google&rsquo;s decision reflects a phased approach, starting with online payments and potentially expanding into in-store use cases in future updates.
Powering Malaysia&rsquo;s Cashless Future
This integration positions Malaysia as a fintech frontrunner in Southeast Asia, showcasing its digital maturity and the widespread adoption of local platforms like ShopeePay and TNG eWallet. As eWallets become essential for everything from food delivery to online shopping, the move is set to accelerate cashless adoption and offer a safer, more seamless alternative to card-based payments &mdash; particularly for mobile-first users.
Looking ahead, Google aims to support more eWallet partners, further localising its services to match Malaysia&rsquo;s fast-growing digital economy. If successful, the initiative could set the standard for similar innovations across the region &mdash; proving that the future of online payments is not just global, but also deeply local.
&nbsp;
*Sources: Visual and Reference Credits to Social Media &amp; various cross-references for context.
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No more switching apps — just tap and pay!

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Malaysia Becomes First In Southeast Asia To Launch ShopeePay & TNG eWallet Integration On Google Pay

TikTok Shop Malaysia has teamed up with the Ministry of Domestic Trade and Cost of Living (KPDN) in a strategic effort to combat the growing threat of online scams. Through a nationwide educational initiative dubbed #ShopSafe, the collaboration aims to raise awareness among Malaysians about best practices for secure digital shopping.
This move comes in response to increasing reports of online fraud&mdash;particularly scams that occur outside of legitimate e-commerce platforms. The joint campaign underscores the importance of public vigilance, technological safeguards, and inter-agency collaboration to build a safer online shopping environment.
A Proactive Approach to Consumer Protection
&nbsp;<img style="display: block; margin-left: auto; margin-right: auto;" src="https://r2.myc.my/95cae4ea8f791ae2b07be4da57a12524c711bb081822fbb92483ed040a7326e0" />
Speaking on the partnership, YB Datuk Armizan bin Mohd Ali, Minister of KPDN, highlighted the importance of digital literacy in today&rsquo;s online economy.
&ldquo;We are delighted to partner with TikTok Shop to educate Malaysians on best practices when shopping online,&rdquo; he said. &ldquo;It is crucial that consumers are equipped with the right knowledge and tools to #ShopSafe digitally.&rdquo;
He noted that the majority of reported e-commerce scams are perpetrated outside trusted platforms, where scammers often lure victims via phone calls, phishing links, or direct bank transfers. These scams typically bypass the safety protocols embedded in reputable e-commerce platforms like TikTok Shop.
&ldquo;TikTok Shop&rsquo;s commitment to consumer safety is commendable, and we look forward to working closely together to tackle online scams head-on,&rdquo; the minister added.
TikTok Shop&rsquo;s Commitment to a Safer Online Marketplace
&nbsp;<img style="display: block; margin-left: auto; margin-right: auto;" src="https://r2.myc.my/62d1ad9bef1243b0bc18f47c3eb79a99796568ed8aa1630424c18805951036c2" />
Nur Azre Abdul Aziz, Director of Strategic Partnerships at TikTok Shop Malaysia, echoed the minister&rsquo;s sentiments. He reaffirmed the platform&rsquo;s ongoing commitment to user safety and platform integrity.
&ldquo;Safety is our top priority at TikTok Shop,&rdquo; said Nur Azre. &ldquo;We consistently invest in both human resources and cutting-edge technologies to ensure that Malaysians can shop online with confidence and peace of mind.&rdquo;
To support this commitment, TikTok Shop has implemented a 15-Day Free Return and Refund Policy, providing customers with recourse should issues arise post-purchase. This customer-centric policy underscores the platform&rsquo;s dedication to after-sales support and fraud mitigation.
Furthermore, in just the first half of 2024, the platform proactively rejected 20.4 million product listing attempts and blocked 2 million seller account registrations that failed to meet TikTok Shop&rsquo;s strict compliance standards.
&ldquo;Fighting scams is a shared responsibility,&rdquo; Nur Azre added. &ldquo;We are immensely grateful to KPDN for their support in promoting the #ShopSafe initiative. Together, we can empower the public with the knowledge needed to stay vigilant against evolving scam tactics.&rdquo;
#ShopSafe Tips: Practical Guidance for Online Shoppers
The core of the campaign centres around three key pillars&mdash;practical, actionable advice that online shoppers can follow to avoid falling victim to fraud.
<ol>
<li> Avoid Off-Platform Purchases </li>
</ol>
<img src="https://media2.giphy.com/media/v1.Y2lkPTc5MGI3NjExajg0NWVyY3V5MmF1M2xkZGt3a2xoYnFjd2IxbWk3bWNnZWZtZmI4MiZlcD12MV9pbnRlcm5hbF9naWZfYnlfaWQmY3Q9Zw/3Zs26J8u7LWdW/giphy.gif" />
TikTok Shop strongly advises users to complete all transactions solely within the official app or website. Off-platform deals&mdash;especially those initiated via messaging apps, suspicious phone calls, or unknown links&mdash;pose a high risk of fraud and are not covered by TikTok Shop&rsquo;s consumer protections.
To support this, the platform enforces:
<ul>
<li>Strict Product Listing Guidelines to screen out harmful or misleading products.</li>
<li>Rigorous Seller Registration Processes that weed out potentially deceptive vendors.</li>
<li>Policies such as the Platform Abuse Policy, Anti-Counterfeit Policy, and 100% Authenticity Guarantee under TikTok Shop Mall.</li>
</ul>
Additionally, users are urged to:
<ul>
<li>Only download TikTok&rsquo;s apps through official sources such as the <a href="https://www.tiktok.com">TikTok website</a>, Google Play Store, or Apple App Store.</li>
<li>Avoid using APK files or third-party app download sites, which could be laced with malware or spyware.</li>
<li>Stay alert for misspelt URLs, fake domains, and impersonator websites.</li>
</ul>
By following these precautions, users can protect themselves from common online traps, including false advertising, cash-on-delivery (COD) scams, brushing scams, phishing, and identity theft.
<ol start="2">
<li> Never Share Sensitive Personal Information </li>
</ol>
&nbsp;<img src="https://cdn.dribbble.com/userupload/24646850/file/original-31e28e78a60f0b8e3db278b5c784e72e.gif" width="510" height="382" />
The campaign also stresses the importance of data privacy and urges users to never share personal or financial details with unknown parties.
Key recommendations include:
<ul>
<li>Familiarise yourself with TikTok Shop&rsquo;s Privacy Policy, which outlines how personal data is collected, stored, and safeguarded.</li>
<li>Be wary of messages or phone calls from individuals claiming to represent TikTok Shop, government bodies, or law enforcement. The platform will never request sensitive data such as:</li>
<ul>
<li>Login passwords</li>
<li>Transaction Authentication Codes (TACs)</li>
<li>Credit or debit card information</li>
</ul>
<li>Enable two-step verification on the TikTok app for added security, which ensures an additional layer of protection even if a password is compromised.</li>
</ul>
Following these steps can significantly reduce the risk of falling victim to Macau scams, impersonation fraud, and account hijacking.
<ol start="3">
<li> Report Suspicious Activities Within the App</li>
</ol>
<img src="https://i.redd.it/u83stti0pfp51.gif" alt="CDN media" />
TikTok Shop empowers its users to play an active role in maintaining platform integrity. All suspicious behaviour, including fake listings or potentially harmful sellers, can be reported directly via the app.
<ul>
<li>Every product page contains an in-app reporting feature that allows users to flag violations in real-time.</li>
<li>Customers can also engage with live agents through the Help Centre for order-related queries or safety concerns.</li>
</ul>
The platform&rsquo;s robust 15-Day Return and Refund Policy ensures that buyers who encounter problems with their purchases have clear channels for recourse&mdash;be it damaged items, non-delivery, or misleading product descriptions.
A United Front Against Online Fraud
TikTok Shop and KPDN&rsquo;s partnership represents a timely and necessary response to the growing complexities of digital fraud. By placing education and consumer empowerment at the forefront, the #ShopSafe initiative encourages Malaysians to adopt safer habits online.
The effort also signals a broader trend: e-commerce platforms are no longer passive marketplaces, but proactive partners in ensuring consumer trust and safety.
As scams continue to evolve, TikTok Shop and KPDN remain committed to monitoring trends, improving platform security, and keeping the public informed. Their joint message is clear&mdash;awareness, action, and accountability are the most effective defences in the digital era.
For more information and safety tips, visit <a href="https://www.tiktok.com/@tiktokshop_my">TikTok Shop Malaysia</a>.
&nbsp;
*Sources: Visual and Reference Credits to Social Media &amp; various cross-references for context.
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It’s time to #ShopSafe — don’t become the next victim of an online scam.

36214575ac2f041d301c7ea191ba9c5aa70101acd0da524d7c58c7a9c0e94cce

TikTok Shop And KPDN Partner To Launch #ShopSafe Campaign Against Online Scams

A restaurant in the heart of Singapore&rsquo;s Chinatown has denied any involvement in a viral notice that claimed American diners would be charged a 104 per cent surcharge, dismissing it as a &ldquo;malicious prank&rdquo;. The handwritten sign, which was displayed in both English and Chinese and bore the name of Xie Lao Song, appeared at the restaurant&rsquo;s entrance and quickly attracted widespread attention online.
The sign claimed the surcharge would take effect from 9 April 2025, just one day after US President Donald Trump announced a staggering 104 per cent tariff on Chinese goods. The uncanny timing and the mirroring of the tariff amount led many to speculate that the restaurant was making a political statement, retaliating in jest against the newly imposed American policy.
Videos of the notice were shared on platforms such as TikTok, YouTube, and Instagram, racking up hundreds of thousands of views and thousands of comments. Some internet users praised what they perceived as a show of solidarity with China, hailing the restaurant for taking a bold stance. Others, however, were quick to criticise the move as xenophobic and discriminatory, warning that such tactics were inappropriate and potentially damaging to Singapore&rsquo;s image as an inclusive and multicultural society.
<blockquote class="tiktok-embed" style="max-width: 605px; min-width: 325px;" cite="https://www.tiktok.com/@sgwhatsup/video/7491591999599201543" data-video-id="7491591999599201543">
<section><a title="@sgwhatsup" href="https://www.tiktok.com/@sgwhatsup?refer=embed" target="_blank" rel="noopener">@sgwhatsup</a>
Chinese Restauant Xie Lao Song in Singapore imposes 104% surcharge on Americans in response to Trump tariff on China
<a title="♬ News, news, seriousness, tension(1077866) - Lyrebirds music" href="https://www.tiktok.com/music/News-news-seriousness-tension-1077866-6997840505614632962?refer=embed" target="_blank" rel="noopener">♬ News, news, seriousness, tension(1077866) - Lyrebirds music</a></section>
</blockquote>

<script async="" src="https://www.tiktok.com/embed.js"></script>

Restaurant Responds: &lsquo;We Would Never Do Something So Crass&rsquo;
&nbsp;<img src="https://r2.myc.my/848d9dc3cf9de402de9a24733d234dbb58a0e2d94bd8f715ecd5630f08d6b242" />
In response to the viral attention, a staff member at Xie Lao Song firmly refuted the idea that the restaurant had anything to do with the signage. Speaking to The Straits Times in Mandarin, she called the incident a &ldquo;malicious prank&rdquo; and insisted that no employee or manager had authorised or posted the notice.
&ldquo;We&rsquo;ve been open for over a decade. We would never do something so crass,&rdquo; she said, clearly dismayed by the negative attention the prank had brought to the restaurant.
The staff member added that the business was investigating the incident internally and had not ruled out lodging a police report, although she declined to offer additional details pending further inquiry. When asked about the whereabouts of the restaurant&rsquo;s owner, she claimed he was currently travelling for work and unavailable for comment.
By the time The Straits Times visited the premises before noon on 11 April, both versions of the notice had been removed from the entrance. Employees of neighbouring Chinese eateries told reporters they had not seen or heard anything about the signs and reported no similar experiences.
Was It a Political Statement or Just a Hoax?
&nbsp;<img src="https://r2.myc.my/66e494d39103a0ebab60f5d8829610a431ea58e576c5a636afe6120c2978f049" />
The handwritten notices, signed off as &ldquo;Xie Lao Song, Singapore&rdquo;, bore the distinct appearance of an attempt at satire or political parody. The fact that the prank surfaced just after Trump&rsquo;s tariff announcement has led to widespread speculation about the motive behind it.
While some netizens viewed it as a clever, albeit cheeky, act of protest, others questioned whether the sign was actually intended to provoke outrage or simply generate publicity. A few commenters even suggested it could have been an attempt at guerrilla marketing, though the restaurant&rsquo;s firm denial seems to counter that theory.
Regardless of the original intention, the incident has sparked renewed conversations about how global politics can spill over into the private sector, even in seemingly unrelated contexts like restaurant dining.
Here&rsquo;s some of the comments from netizens online:
<img src="https://r2.myc.my/6be07b08c3190e3058c5e792f0e02ca88c4bcd6d14f7b936627ef4d6524c0fcd" />
Consumer Watchdog and Authorities React
The Competition and Consumer Commission of Singapore (CCCS) issued a statement in response to media queries, confirming that they were aware of the incident and acknowledged that the offending notice had been removed.
&ldquo;In general, CCCS does not intervene in prices that private businesses choose to charge their customers, insofar as the prices are independently determined and clearly communicated to customers before purchase,&rdquo; a spokesperson said.
The clarification reinforces that while businesses in Singapore are free to set their own pricing strategies, any such pricing must be fair, transparent, and free from discriminatory practices.
Tensions Escalate: Tariffs on Both Sides Climb
&nbsp;<img src="https://r2.myc.my/9dd048ab0f3a87a3dc254931206310a3eb3f7a835bfe2195d389e6dc171a69ca" />
This local incident unfolded against the backdrop of an escalating US-China trade war. President Trump&rsquo;s 104 per cent tariff, announced on 8 April, is part of a broader campaign to impose stricter trade conditions on Chinese imports. The move raised the total US tariff rate on Chinese goods to 145 per cent, after an earlier 20 per cent duty was introduced earlier this year and further 125 per cent tariffs were added in April.
In retaliation, Beijing imposed its own tariffs, increasing duties on American imports to 125 per cent on 11 April. Although Trump announced a 90-day pause on new tariffs for most countries, China was explicitly excluded from the reprieve following its retaliatory measures.
The heightened trade tensions have had ripple effects not just across global markets but, evidently, in public discourse and private businesses as well&mdash;even those that have no direct involvement in international politics.
The viral prank at Xie Lao Song may have started as a joke&mdash;or an act of provocation&mdash;but it has offered a striking example of how geopolitical flashpoints can find their way into the most unexpected corners of daily life. Whether the culprits behind the signage will be identified remains to be seen, but for now, the restaurant is left managing the fallout from a controversy it claims it never intended.
What are your thoughts on this? Let us know in the comments. 
&nbsp;
*Sources: Visual and Reference Credits to Social Media &amp; various cross-references for context.
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When a controversial surcharge notice goes viral.

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